Armashield

Rebrand boosts turnover by over 30%

Armashield specialise in building security and primarily the supply of security and fire shutters. They asked us to create a new identity and a brand development process followed, with the creation of a presentation folder, with individual product insert sheets, and website. The brief was to design a dynamic brochure that would appeal to architects specifying shutters for high quality retail and industrial applications; the result was a flexible folder and product sheets solution, printed in metallic silver. This featured case study photos and a clear list of suitable applications for each product. Fluid developed the brand in this vibrant, high quality, architectural style across Armashield's other marketing material including magazine advertising, promotional items, stationery and product brochures.

Read the Armashield case study on the home page to see how the business grew helped directly by Fluid’s rebrand.